Hello, World.

I'm Chris Feldmann,
and I'm an Experience Designer
currently in Louisville, KY.


More About Me.

I'm a Digital Product Designer currently living in Louisville, Kentucky. I graduated from the University of Cincinnati's College of Design, Architecture, Art and Planning (DAAP) with a Bachelor's of Science in Design.

So far I have built my career in a variety of roles and industries that have broadened my skills to be able to handle tough design tasks in various situations and delivery implementations.

My work experience ranges from a Fortune 100 company in the healthcare industry, to a fast-paced daily news organization, to Fortune 500 companies with "billion dollar brands" and small companies/agencies with national design campaigns.

I thrive in a fast-paced work environment and enjoy collaboration in every step of the design process. In my current organization, I'm a change-agent trying to implement a user-centric design process and a leader striving to facilitate innovation.

As a Digital Product Designer, I am often responsible for shaping and communicating user experience strategies and design. I often serve as the team advisor responsible for defining the overall UX vision throughout the digital ecosystem. I play a critical role in driving the overall UX practice, help to develop team capabilities, work as a user-centric design evangelist and thought leader.

Contact Me Download my resumé


What I Do.

Up to this point, my career has led me to establish a core set of skills that I practice each day.

  • Leadership

    I strive to create an environment where people on my team feel heard and valued—with a focus on personal/career growth. I encourage collaboration with a mindset that it's better to fail fast and learn along the way.

  • UX Strategy

    I enjoy approaching a user experience with a holistic mindset and translating that vision into a meaningful product strategy. Partnering with stakeholders we can ensure that design meets, and exceeds, established business key perforance indicators (KPIs).

  • Interaction Design

    Focusing on how people interact with products, and ensuring that design solutions are consistent, meaningful, accessible and inclusive.

  • Motion Design

    Emotion is encapsulated within motion. When motion is incorporated thoughtfully into design it can take an experience from useful to delightful.


I've Got Some Skills.

I've spent my career wearing many hats within the design industry, and I picked up a broad range of skills along the way.

  • 98%
    Design Thinking
  • 97%
    UX Strategy
  • 95%
    Interaction Design
  • 93%
    Motion Design
  • 92%
    UX Research
  • 90%
    Visual Design

Career and Education

More of My Credentials.

Here's a brief rundown of my background. For a deeper dive and more details, please download my resumé.

Recent Experience

January 2018 - Present


Senior UX Designer/Go365 UX Team Lead

I am the User Experience (UX) Team Lead for Go365, Humana’s wellness and rewards program, supporting three lines of business for both native app and responsive web experiences.

February 2017 - January 2018


Interaction Designer

I employed user-centered design principles to advocate for Go365 members. I created interactive prototypes to be used as research stimuli as well as assisted with the execution of user research.

October 2012 - February 2017

The Courier-Journal

Digital Product Designer

I worked within every phase of the digital product life-cycle for interactive content and data visualization news pieces. I designed, created assets and conducted usability research for responsive web projects.

I also created 2d/3d animated digital content for online news stories, features, social media and broadcast/promotional materials.


2006 - 2010

University of Cincinnati

Bachelor's Degree

I was consistently a Dean's List student within The University of Cincinnati's College of Design, Architecture, Art and Planning (DAAP).

The programs within the University of Cincinnati's College of Design, Architecture, Art, and Planning are, year-after-year, ranked among the very best in both a world and national class.

2008 - 2010

University of Cincinnati

Co-op work experience

Over the span of four school quarters I earned a year's worth of accumulative work experience as a Digital designer.

I created high end 3d visualization products while at Macy’s Inc. and Kinetic Vision. I pioneered Kinetic Vision’s workflow to include digital interactivity embedded within physical products.

Clients include:
Macy’s Inc., Oral B, Crest, Ethicon, Router Boss and Puget Sound Energy


See Some Projects.

Take a look at some case studies and examples of the projects that I've worked on throughout my career.


Feel Free to Contact Me!

Fill out the form below to email me. I'll get back to you as soon as I can.

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Where to find me

Louisville, Kentucky, 40059

Call Me At

Mobile: 513-456-1106